FOOD INDUSTRY

Organised orders, no matter what you produce — from the bakery to the pizzeria.

Obrador (formerly AutoPedido3) is the ultimate platform for on-demand bakeries. Centralize channels, optimize production, and regain control of your business.

"Obrador (formerly AutoPedido3) is a management platform for bakeries and pastry shops working to order. It centralizes orders arriving via WhatsApp, email, or manual entry; organizes production and deliveries; controls stock of cakes and raw materials; records recipes and costs; and generates expense and performance reports. It has been in continuous production for 9 years managing orders for Rosy Cakes Madrid."

Tested in the real world: Rosy Cakes Madrid

Obrador was not born in a lab, it was born in the flour of one of the most demanding creative pastry shops in the Spanish capital.

For over 9 years, we have evolved alongside Rosy Cakes Madrid, transforming a system of sticky notes and endless WhatsApp chats into a solid digital infrastructure that manages hundreds of weekly orders without errors.

verified

Stable since 2015

System optimized under live fire in high-production environments.

Engineering for the Pastry Guild

Features designed to eliminate operational noise and maximize profitability.

hub

Centralized Multi-channel Orders

Goodbye to lost WhatsApp threads. Automatically consolidate orders from the web, social networks, and manual entries into a single smart work queue.

check_circle Auto-confirmation

check_circle Real-Time Alerts

construction

Production Planner

Visualize your baking and assembly shifts. The system groups orders by dough or filling type to optimize oven times.

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Dynamic Stock Control

Automatic deduction of raw materials for each cake manufactured. Stock-out alerts.

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Costings and Recipes

Calculate the real margin of each product. Update the price of flour and see how it instantly impacts your profits.

→ Cost per portion
→ Supplier history

Sectors

Pizzerias & Burger joints

Mixed WhatsApp, Instagram and call orders. The kitchen doesn't know what goes first.

Restaurants & Catering

Large orders getting lost between services.

Bakeries & Pastry shops

Cost calculation per recipe and baking planning.

Investment in Efficiency

Estándar

General multichannel management

59€/mes

The origin case of the Production plan

Producción

Order management, costing and recipes

99€/mes

+ 390€ setup

Infrastructure Specifications

Module	Capacity	Integration
Order Management	Unlimited (SaaS Cloud)	WhatsApp / Email / Web API
Inventory	Batch Tracking	Push Notifications
Reporting	Monthly Performance	Excel/PDF Export

Frequently Asked Technical Questions

How does it centralize WhatsApp orders?expand_more

The system provides a receiving interface where you can quickly dump order details via an extension or simplified registry, automatically linking client history and generating the production ticket.

Do I need technical training to use it?expand_more

No. The design is pragmatic and industrial, intended for use in the heat of a bakery. We offer a 2-hour onboarding session so your entire team masters the tool.

Is it compatible with my current sales website?expand_more

Obrador has an open API and pre-configured connectors for WooCommerce and Shopify, allowing online sales to enter directly into the production flow without manual intervention.