Analytics & CRO to convert more of the traffic you already have
We audit tracking, user journeys and CRM integration. We turn messy data into actionable steps to fix forms, landing pages, ad campaigns and sales follow-up.
Signs you need an Analytics & CRO Audit
Data Discrepancies
Google Ads and GA4 show conflicting numbers without clear explanation.
Duplicate Conversions
Form fills missing from analytics or events tracked multiple times.
Untracked Calls & WhatsApp
Phone calls and WhatsApp chats lacking marketing campaign attribution.
Mobile Friction
Mobile form drop-off exceeds 70% of initial intent.
Sales & Marketing Disconnect
Marketing celebrates lead volume while sales questions lead quality.
No Offline Attribution
Leads arrive but nobody knows which campaign generated final closed sales.
Audit Scope
1. Technical Tracking
GA4, Google Tag Manager, conversion pixels, Consent Mode v2, call tracking and event deduplication.
2. User Experience & CRO
Value proposition, visual hierarchy, form friction, mobile UX and ad-to-landing consistency.
3. Commercial Lead Quality
Qualified lead definitions, CRM status mapping and sales feedback loop integration.
4. Executive Dashboards
Clear dashboards focused on real metrics: ad spend, valid CPL, cost per deal and ROI.
Investment
Comprehensive audit starting from €1,200 depending on domain count and funnel complexity.
